So you’ve decided to sell on Etsy but can’t figure out that perfect name for your Etsy Shop? You’re not alone. Good Etsy shop names are really hard to come up with. Your store title has to be unique, easy to remember, and convey a message. That’s a lot of work for little shop name!
We’re going to provide you with some ideas. First, lets look at each factor that goes into a good name so you understand exactly what you need to do and how to do it.
The Importance of Unique Etsy Shop Names
When you pick a name to identify your shop on the wide world of the internet you have to make sure that someone hasn’t already thought of it. Not just on Etsy, but throughout the entire web. That’s because you want your own unique brand that people won’t confuse with someone else. And more importantly, you want a unique name that Google will identify as being entirely yours. That way when people search for your store (your brand) they won’t find 1,000,001 results.
I should also point out that if you were to accidentally name your shop the same thing as an existing online retailer, then you would be in trouble for copyright infringement. That’s no way to start a business. So each time you come up with a name idea, do a search for it to see if it’s unique.
How to Make an Easy to Remember Etsy Store Title
There are two ways to make your Etsy store name memorable. Through rhyming or alliteration. We all know what rhyming is but for those of you who don’t remember alliteration from high school English class, here’s a brief reminder:
- Alliteration – repetition of the same sounds or of the same kinds of sounds at the beginning of words or in stressed syllables of an English language phrase. Example: Peter Piper Picked a Peck of Pickled Peppers.
So if you sell necklaces you live in Texas you could be the proud owner of The Texas Necklace Shop. Likewise, you could be the purveyor of the Necklace Nest.
If you’re having trouble thinking of words that rhyme try this online rhyming tool to find some matches. It also has a drop down menu on the right with options you can use for alliteration ideas. Just select the “match consonants only” option.
Conveying a Message With Your Etsy Shop Name
You should be able to tell people what you’re selling and a little about yourself or your items in your shop name. A name like Vicky’s Etsy Shop isn’t very descriptive. But Vicky’s Vintage Vases tells your buyer who their buying from, what items you sell, and what specific type of item they will find.
Vicky’s Vintage Vases is an excellent name because it tells the buyer that you’re a real person. A collector like them and not just a business. Buyers come to Etsy for personal interaction and to feel like they’re part of a community. So make sure you’re introducing yourself in your shop name. The “Vintage Vases” part tells your buyer what they will find right away. The more specific you can be the better because a person who is browsing on Etsy will skip over shops with a vague name and go right to yours if that’s what they’re looking for.
However, there is an exception to the rule. Don’t pick a name that will limit you in the future. If you know you’re going to be selling more than vases then plan ahead. Vicky’s Vintage Venue might work better. You’ll lose some directness with the customer but sometimes you must have a more encompassing name if you sell a broad scope of items.
Ideas for Creative Etsy Shop Names
Sometimes coming up with just the starter ideas your Etsy store name can be a challenge. Maybe you don’t want to use your personal name in your shop and you need another place to start. Then it would be really handy to have something like an online Etsy shop name generator to make suggestions wouldn’t it? There are two online business name generators that you can use for ideas. The first is the Wordlab Business Name Generator. The second one you can try is the Dotomator Name Generator.
To summarize, try to decide on a starting word and use the name generators if you get stuck. Then add some descriptive words that rhyme or alliterate with your starter word. Make sure what you come up with conveys the message you want your customer to get. That’s all there is to it. Follow those simple steps and you’ll have an Etsy shop name in no time.